THE FUNNEL COMPASS

Discover the smartest funnel strategy for your business… fast.

Every business needs a different approach. Answer a few strategic questions to discover which funnel type aligns with your current business stage and goals.

No templates. No one-size-fits-all. Just a strategic roadmap to build the right funnel, in the right order.

WHAT IS FUNNEL COMPASS?

The Funnel Compass is a strategic assessment tool designed to cut through the noise and guide you to the funnel approach that actually fits your business. Instead of copying what worked for someone else, you'll discover the specific funnel type that matches your current stage, audience, and goals.

WHY WE CREATED THE FUNNEL COMPASS

Funnels aren't new. Businesses have been using them for years to automate sales and generate leads. But here's what we discovered:

most businesses choose the wrong funnel type for their stage.

They see a successful launch funnel and think that's what they need, when they actually need a simple lead generation system first. Or they try to build a complex webinar funnel when a straightforward sales page would convert better.

What sets us apart isn't the funnels themselves. It's our proven framework that matches the right funnel strategy to your business reality.

HOW IT WORKS

Step 1: Answer 4-6 strategic questions about your business

Step 2: Get your personalized funnel recommendation with clear reasoning

Step 3: Receive implementation guidance tailored to your situation

The entire process takes less than 3 minutes, and you'll walk away with clarity on your next move.

YOUR CHOICE, YOUR PACE

This assessment is completely free. Take your results and implement them yourself, or schedule a call to explore how we can help you build it strategically.

Either way, you'll have clarity on your next steps instead of guessing what funnel approach might work.

Based on our experience working with growth-ready businesses, founders who partner with us typically see conversion increases of 55% within 45 days of implementation. The difference isn't just in the design, it's in the strategic foundation that makes everything work together seamlessly.

YOU'RE IN THE RIGHT PLACE IF YOU ARE...

Founders and service providers scaling past referrals

Digital product creators ready to sell on autopilot

Visionaries who want smart systems, not random tactics

WHAT FOUNDERS ARE SAYING

Here’s how business owners leveled up after using the Funnel Gameplan.

"I thought I knew what funnel I needed until I took the Funnel Compass. It completely changed my approach, and the results speak for themselves—3x more qualified leads in the first month."

Darren

SaaS Founder

"The Compass saved me from building the wrong funnel entirely. Instead of copying what I saw others doing, I built what actually fit my business stage. Game changer."

Monique

Digital Product Creator

"Finally, someone who didn't try to sell me the most expensive option. The Funnel Compass pointed me to exactly what I needed, and NxtStep helped me execute it perfectly."

Mitch

On-Demand Cleaning Business Owner

READY TO DISCOVER YOUR FUNNEL STRATEGY?

No more copying what worked for someone else. Let's find the approach that works for your business, your stage, and your goals.

FREQUENTLY ASKED QUESTIONS

Got Questions? We’ve Got You Covered.

Can my funnel strategy change over time?

Yes and it should. As your business grows and your audience evolves, your funnel needs may shift. The Funnel Compass gives you clarity for your current stage, but it’s a tool you can revisit as your goals expand.

What if I’ve already built a funnel, should I still take the Compass?

Definitely. Many founders build funnels based on trends or templates, not strategy. Taking the Compass can help you evaluate whether your current funnel aligns with your business stage or if it's time to refine or pivot your approach.

Is the Funnel Compass industry-specific?

No. It’s designed to work across industries—whether you're in coaching, SaaS, eCommerce, consulting, or another niche. The recommendations are based on your business model and goals, not just your sector.

How often should I revisit the Funnel Compass?

We recommend retaking it any time you experience a major shift—like launching a new offer, entering a new market, or hitting a revenue milestone. It’s a quick way to ensure your funnel strategy is still aligned with where you’re headed.

Can someone help me implement my funnel?

Absolutely. Once you have your recommendations, you’ll have the option to book a free discovery call. We’ll walk you through how NxtStep Design Studio can help you build, optimize, or scale your funnel with strategy and systems.